Every inquiry answered. Every attorney decision untouched.
Prospective clients contact several firms and often retain the first one that responds. DMM installs agents that reply to new inquiries immediately, gather basic intake details, schedule consultations, and keep clients informed. They handle logistics and drafting only. They never give legal advice.
Three moments that cost law firms business.
Voicemail at 7 p.m.
A prospective client calls after hours and reaches voicemail.
Intake overload
A paralegal spends an hour each day on intake calls.
Status requests
A client asks for an update that is already in the file.
Built for how law firms actually work.
We connect to the tools you already use, take over the repetitive first steps, and add the agents below for your field.
Give your intake process a partner that responds to new inquiries immediately and gathers the basic details before the consultation, so your attorneys spend their time on casework, not the first phone call.
It starts with the DMM Diagnosis: where your business stands today, how potential clients find you, where they drop off, and how often current clients come back. The depth scales with your plan, and it decides which tasks the agents take on first. People stay in charge of every decision that matters.
New-Inquiry Intake Agent
Responds to new inquiries right away, gathers contact details and matter basics, and routes to the right practice area without giving legal advice.
Consultation Scheduling Agent
Offers open consultation times, confirms them, and reminds prospects so fewer slots go unused.
Client Status Update Agent
Drafts routine status updates for attorney or paralegal approval before they reach the client.
Document Collection Agent
Requests and follows up on documents from clients on a schedule, then flags what is still missing.
Review Request Agent
Invites satisfied clients to leave a review, within the advertising and testimonial rules your own counsel confirms.
Start with a clear picture of your practice.
We start by looking at how people seeking counsel find your firm, how quickly their inquiries are answered, where consultations stall, how many clients return or refer others, and how you compare with other firms competing for the same clients, then size the plan to match.
The depth scales with your engagement, from a focused snapshot to a full competitive teardown.
What the research says about AI in law firms.
Industry research from third-party sources, linked on each figure. These are sector trends, not DMM client results, and some surveys were run by software vendors.
Good fit
- Competing for new matters in a high-inquiry practice area
- Staff time spent on intake calls and document chasing
- Clients who expect regular updates
- Comfortable with agents drafting while attorneys review and approve
Not the right fit yet
- Looking for an agent to give legal advice or evaluate a case. That stays with your attorneys
- Very low inquiry volume with referral-only intake
- No intake or case management system to connect to
Questions from law firm leaders.
How can a law firm turn more website inquiries into consultations?
Respond quickly, collect the right details, and make booking easy. DMM plans local SEO, AI search visibility, content and paid search around your practice areas, then adds intake and scheduling agents so potential clients get a prompt, professional reply. Your attorneys decide who becomes a client.
Can an AI agent handle new-matter intake after hours?
Yes, for logistics. The intake agent greets potential clients, collects the contact details and short summary your firm specifies, and books a consultation. It does not evaluate the case. Your attorneys approve the wording, including statements about representation, before launch.
Does the agent give legal advice?
No. Agents handle intake logistics, scheduling, reminders and drafts. Anything that needs legal judgment goes to your team, and the agent tells the person on the other end that a member of your firm will follow up.
How do you protect confidentiality and avoid creating unintended client relationships?
Your firm decides what intake messages say about representation and what information is collected. Your attorneys approve that language before launch, and we design data handling around your confidentiality requirements. We are not your counsel, so have your firm's ethics counsel confirm the setup.
What about attorney advertising and solicitation rules?
Rules differ by state. Every marketing message and agent script is reviewed by your own counsel against your jurisdiction's rules before it goes live. We keep a person on your team in the approval loop and adjust wording whenever your counsel asks.
Can agents keep current clients updated and collect documents?
Yes. Status update and document collection agents send routine updates and reminders for outstanding items, so staff spend less time chasing. Updates draw only from information your team approves, and anything sensitive is escalated to a person.
What does it cost to work with DMM?
We quote after your diagnosis, because cost depends on your practice areas, inquiry volume and tools. AI agents come in three tiers, Foundation, Growth and Full Journey, each with a one-time setup fee and a monthly retainer. Marketing services are scoped separately.
See what agents could do for your firm.
Digital marketing, creative, lead generation, AI agents, reporting and communications, planned as one bundle.
Want a second opinion first? Send a short note about your business and we will reply with a plain-language suggestion.